From April to August, I worked as a solo content creator for Brussels Urban Sessions, Belgium’s largest BMX competition and a major urban culture festival held at Parc Josaphat.
My role covered the full social media strategy, from defining the editorial pillars and tone of voice to producing content for Instagram, Facebook and TikTok. I also handled copywriting, content scheduling via Notion, and direct client coordination.
https://kinescope.io/qm5dUKW7qYLnZSeGbQpWM5
https://www.instagram.com/p/DJHDQPRtQZx/?img_index=1
https://www.instagram.com/p/DK2Stb0N_tQ/
https://kinescope.io/vLvfXKCTAcfs6ivC2fMwFq
https://kinescope.io/2P2SA954S2vdLqgJ1cNdvb
https://www.instagram.com/p/DII0r4_g_Wq/
During the live event, I managed on-the-ground coverage, capturing videos myself while coordinating a team of three sports photographers.
The results were strong: +48% new followers, 2.3 million impressions on Meta, and 11K profile visits on Instagram during the festival weekend.
